Privacy Policy

Effective Date: June 25, 2025
Updated to include SMS Communication & Consent Language

At Perlow Concierge Women’s Health, we are deeply committed to protecting your privacy and safeguarding your personal health information. This Privacy Policy outlines how we collect, use, and protect your data, including information shared through SMS (text) messaging, in compliance with the Health Insurance Portability and Accountability Act (HIPAA).

By engaging with our practice—including opting in to SMS communications—you agree to the terms outlined below.

1. Information We Collect

We may collect the following types of information:

  • Personal Information: Your name, mobile number, address, date of birth, and contact preferences.

  • Health Information: Medical history, treatment details, and any health-related information you provide.

  • Communication Data: SMS message content, timestamps, and interaction logs, solely for documentation and care coordination.

2. How We Use Your Information

We use your information to:

  • Deliver personalized women’s health services and concierge care.

  • Respond to your inquiries and provide appointment-related support.

  • Send messages including appointment reminders, prescription updates, office logistics (e.g., parking), and urgent clinical instructions.

  • Document communication to ensure continuity and quality of care.

3. SMS Terms & Conditions

  • Opt-In Requirement: By replying “YES” to our SMS invitation or signing a consent form, you authorize us to send you health-related text messages.

  • Message Content: Text messages may include appointment details, test result updates, care instructions, reminders, and logistics.

  • Message Frequency: Varies based on your healthcare needs.

  • Message & Data Rates: Standard carrier charges may apply.

  • HELP Command: Reply HELP to receive support information.

  • STOP Command: Reply STOP at any time to opt out. You will receive a confirmation message and no further texts.

  • Consent Confirmation: Your SMS preference is confirmed via our intake forms or text confirmation and documented in your health record.

4. How We Protect Your Information

We use strong administrative, physical, and technical safeguards, including:

  • Encrypted messaging for sensitive communications.

  • Limited access to personal data based on role.

  • Secure platforms for voice, video, and form submissions.

  • Routine audits and updates to maintain HIPAA compliance.

5. Sharing of Information

We do not sell, rent, or share your information for marketing purposes. Your data may only be shared to:

  • Comply with legal or regulatory requirements.

  • Support secure services provided by approved third-party vendors (under confidentiality agreements).

6. Your Rights

As a patient, you have the right to:

  • Access and review your personal health information.

  • Request corrections to inaccuracies.

  • Opt out of SMS communications at any time.

  • File a privacy complaint if you believe your rights have been violated.

To exercise your rights, contact us at office@drperlow.com or call 818-344-8822.

7. Policy Updates

We may update this Privacy Policy from time to time. When updates occur, we will revise the effective date and post the changes on our website at www.drperlow.com.

8. Contact Us

For any questions regarding this policy or your privacy:

Phone: 818-344-8822
Email: office@drperlow.com
Website: www.drperlow.com

Summary

Perlow Concierge Women’s Health is committed to transparent, secure, and patient-centered communication. Your privacy is our priority—and we will continue to uphold the highest standards in protecting your health information.